Bwell RaiaDrogasil
BWell, a dietary supplement brand from the largest pharmacy chain in Brazil, achieved over 80% video
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BWell, a dietary supplement brand from the largest pharmacy chain in Brazil, achieved over 80% video
RaiaDrogasil needed to increase penetration and awareness among a hyper-segmented audience: Sports Nutrition Doctors. The goal was to educate them on the advantages and advanced technology used in producing their dietary supplements catalog.
To expand awareness in this niche, RevFy created hyper-segmented audiences and used its technology to target websites frequented by this audience, ensuring relevance and engagement.
Revfy Audience Shaper
Revfy Audience Cookieless Tracking
Awarenes Gen
For the first time, we experienced a platform with less than a 3% variance between the reported results and our own analytics. Revfy's technology exceeded our expectations and transformed our approach by effectively targeting audiences from the Awareness stage. Barbara Akemi - Head of Mkt Operations
80% VCR average vs. 45% Control Group
2x CTR through Behavior Audience targeting
Marketing Main Objective
Brand Recognition and Video Engagement
Featured Product Area
Awareness Gen - Video Ads
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